by Simon Hillier | Apr 7, 2019 | Copywriting, Customer experience, Website usability
Are you losing business because your audience find your website confusing or frustrating?Wouldn’t have a clue?That’s ok. Most small business owners are in the dark about customer website experiences.It’s not easy to work out what visitors think about...
by Simon Hillier | Apr 1, 2019 | Content Marketing, Copywriting
Headlines are the spruikers of copywriting. They get curious patrons through the door.But have you given much through to your paragraphs?They have an equally challenging job. To back up those lofty headline promises with persuasive messages, empathy and fact.Without...
