Skip to main content

ChatGPT/AI Marketing and Business Writing Training:

For mental health professionals and natural therapists

Exclusive full-day workshop for Embrace Empowerment members and industry friends.

Only AUD147 (SAVE 80% off the regular course price)

“I’m now completely confident about how to get the best out of ChatGPT and AI tools!”

– Jess McEachen

Lift your business and marketing writing quality, speed, performance (and pleasure)

As a mental health professional or natural therapist, you know the power and importance of using the right words.

But crafting compelling messages can be a daunting chore – especially if you’re juggling so many other responsibilities.

When you sit down to write, maybe you:

  • stare at blank pages, not sure where to begin?
  • have ideas, but struggle to get the right words onto the page?
  • worry that people think you’re writing is boring?
  • love writing, but don’t always get the results you hope for?
  • hate writing…and feel frustrated, exhausted and anxious just thinking about it!?

If any of these questions made you nod on the inside (or scream “Yes!” on the outside), this course is the one you’ve been waiting for.

Quickly write content that connects and persuades.
And get a robot to do all the hard work for you.


This tailored ChatGPT Course brings together proven copywriting techniques with the power of AI.

It’s made for writers and AI users of all levels – from BEGINNER to PRO.

By the end of the workshop, you’ll have the skills, templates and secret ChatGPT prompts you need to create the kind of communications you’ve always wanted to write and share.

Plus, you’ll slash hours, even days, off creating client communications, website and print copy, emails, articles, social posts and any other marketing and business communications.

You will learn pro copywriting techniques to:

  • Emotionally connect with your readers, listeners and watchers
  • Convey the right messages in intriguing ways (and in your voice)
  • Persuade without sounding like a cringy used car sales (wo)man
  • Gain your ideal client’s attention, interest and trust
  • Overcome client hesitations
  • Craft calls-to-action that increase conversions e.g. calls, joins, purchases, etc

And discover my tested ChatGPT prompts and steps that quickly:

  • Uncover insights and research that would normally take days
  • Brainstorm ideas to unlock your creative spark
  • Create unique, compelling content outlines and drafts
  • Craft jaw-dropping headlines, subheads and bullet points
  • Write powerful email campaigns and subject lines
  • Watch fantastic blog post drafts be written before your eyes
  • Generate unique and irresistible social content

You’ll Zoom away with real time, energy and cost saving benefits

  • Say goodbye to writer’s block
  • Eliminate hours of writing and research time
  • Publish great content, 10x faster than competitors
  • Avoid spending thousands of dollars on hiring copywriters
  • Feel excited about writing
  • Attract, captivate and convert the right clients

So you have more time to refocus on the business you love, and people who depend on you.

Hi, I’m Simon Hillier

I’ve been a copywriter and marketer for over 25 years, writing for hundreds of fiercely passionate solo business owners, corporates, non-profits, health sector clients and mega-brands like Canva, Microsoft and PayPal.

I’ve also taught more than 21000 people how to use the power of words to succeed in business.

So, I know how time-consuming, energy-sapping and frustrating writing can be for people who juggle many roles every day and night.

But something amazing happened in November 2022

ChatGPT burst onto the scene. And over the past 18 months it’s sent the world into a frenzy.

Having tested similar tools since 2018, I can confirm that this one takes ‘writing assistant’ to a whole new level.

ChatGPT can give you an endless stream of high-quality ideas, research and content for your business.

As long as you use it the RIGHT way and UNDERSTAND what makes EFFECTIVE COMMUNICATIONS.

With invaluable input from Khadine, I’ve created this world-first ChatGPT training for mental health and natural therapy professionals.

I can’t wait to help you rapidly improve your content planning and writing skills, speed and results.

This is not just another online writing course

You get a full day of live, personal guidance from a
pro copywriter, AI writer and coach.

Your workshop includes:

1 x full day with Australia’s favourite ChatGPT/AI copywriting trainer (retails for $700).
An abundance of relevant examples, question time and practical exercises.
A comprehensive, 70-page course book filled with techniques and tailored prompts (valued at over $150).

Workshop Topics – Morning

Module One - Engaging and Connecting with your Audiences

  • How people read online today
  • Understanding your audience’s problems, needs, motivations and objections
  • Matching your goals with those of your audience
  • How to step into your reader’s shoes every time you write

Module Two - Using ChatGPT to Plan and Write Better Content, Faster

  • Introduction to ChatGPT – capabilities, limitations
  • Why you still need to understand and master web writing techniques and principles
  • The most effective way to use ChatGPT to research, write and enhance content + copy
  • Researching your audience, industry and competition with ChatGPT
  • Prompts to help you create quality web content in minutes

Module Three - How to Write Clear and Concise Copy and Content

  • Plain language vs buzzwords, clichés and jargon.
  • Developing and finding the right tone of voice with the 3Ws
  • Levelling up your writing with cadence, rhythm and tone
  • Handy readability and editing tools – including ChatGPT

Module Four - Using Psychology and Persuasive Copywriting Techniques

  • 7 principles of persuasion.
  • 3 irresistible persuasive copywriting techniques.
  • How to use them in your web, social, email and other communications
  • Using ChatGPT to brainstorm and write content that includes the principles and techniques

Workshop Topics – Afternoon

Module Five - A Copywriter's Best Friends: Features, Benefits and Problems

  • How to connect with and captivate audiences using features and benefits.
  • 3 magnetic formulas for web pages, blogs, emails, social posts, reports and print content.
  • Blending ChatGPT with irresistible copywriting formulas

Module Six - Advanced ChatGPT Prompts and Techniques (Shhh!)

  • Little-known prompts, techniques and processes used by leading AI pros
  • More detailed specific answers/communications
  • More original and compelling messages
  • More human and ‘you’ writing
  • Other AI writing and researching tools
  • Amazing AI image tools

Module Seven - Creating Powerful Content for any Marketing or Business Need

  • Mastering techniques and using ChatGPT to help you with all of the below
  • Brainstorming, angles and outlines
  • Headlines, subject lines, subheads, teasers, body copy, bullet points and hyperlinks.
  • Magnetic opening sentences, power words and specifics.
  • Techniques to help drive required action (CTAs).
  • Weaving stories into your communications.
  • Engaging and accessible visual content.
ChatGPT and copywriting course

What People Say

Having worked in copywriting and marketing for over a decade, I was slightly skeptical but highly intrigued! Simon's masterclass showed me how to put my existing skills to better use and create more impactful experiences for my customers and readers. The workshop was personalised, interactive and allowed me to work with new people, learn from others and apply my learnings in real time. Plus, I've got his 100+ page course handbook to refer to whenever I need it!

Aastha Sirohi - Marketing Manager - ProSpend

Simon's ChatGPT Masterclass is incredibly valuable! He put so much into the training without overloading us. It's well paced, easy to digest and I could apply everything to my own work and client projects.
My brain is bursting with ideas and ways to use everything we learnt. I'm so impressed with how much of his own magic Simon willingly shared. And his workbook is going to be a Bible I'll hold onto and refer to again and again.

Jess McEachen , Copywriter and Marketing Specialist

Simon's copywriting with ChatGPT course was a game-changer for my business. He provided a wealth of knowledge, practical techniques and an amazingly thorough workbook I consistently refer back to! The training has really helped. I'm writing headlines and hooks that grab attention and understand how to capture my reader's interests and motivate them to convert. His ChatGPT techniques helped me create unique prompts that convey the professionalism and authority I was looking for. Combined with my copy skills, I’m now generating ideas and quality drafts so much faster. Since making the changes to my websites, client acquisition has grown 30% in one month.

Kylie King

I've done many copywriting/marketing courses over the years, but none compare to Simon's. Adding ChatGPT propels it into the stratosphere! Not only do you learn the latest digital copywriting techniques, he shows you exactly how to marry them with AI to instantly get next-level results. If you don’t do this workshop, you are seriously missing out.

Teresa GratkowskiPacific Breeze Australia

What a brilliant, though-provoking and enhancing Copywriting and ChatGPT course. Simon's teaching and techniques are amazing. He even reviewed our websites and gave us creative and strategic ideas on how to use AI to drill down and create better copy.

Tania Sloan - Living Sacred

Thank you Kylie King for organising our Copywriting with ChatGPT course with Simon! As a lover of heart-centred communication, I’d been avoiding the AI-menace, thinking it was a soul-sucking, plagiarising road to Skynet. BUT…I’m now a huge fan because of the way Simon teaches it alongside copywriting skills and techniques. He showed us that ChatGPT is a powerful tool, whose usefulness is directly based on our own foundation of great copywriting and a true understanding of our clients.

Artemiss Keyhani - ArtemissK Clarity Coach & Copywriter

My mentoring session with Simon was mind-blowing. He’s super generous with his advice and has incredible depth of knowledge on SEO, website copywriting and site design for real business impact. He gave me so many actionable insights for my business.

Rachael Bailey - Lead Content Strategist, Writer & Producer

Simon's coaching sessions really helped me master my craft, as well as speed writing, digital copy and ChatGPT. His knowledge of the industry, and tricks of the writing trade, are second to none. I can't recommend him highly enough.

Lara Lee - Chef, Cookbook Author and Journalist

Simon’s 'Copywriting with ChatGPT Course' was fantastic! He’s an outstanding instructor who made the content easy to understand, engaging and practical.
His knowledge of copywriting and ChatGPT was impressive. What struck me most was the level of personalised attention that he provided. He was patient and always ensured that everyone understood the material. I now feel so much more confident in using ChatGPT to generate copy that I can work with and resonates with my identified audience.
Simon's expertise and enthusiasm for the subject were contagious, and I left the course feeling inspired and motivated to apply what I learned. Thank you, Simon!

Elizabeth Le Breton - Balancing Life

FAQ you might have

Where are the workshops held?

The workshop was delivered live online via Zoom on March 10.
If you want the book and recording after the event, pay below and I’ll email you both.

Can’t make it on the day?
A recording will be available until 31 March.

Is it suitable for non-technical people?


If it makes you feel better, I’m not a tech person either.

I’ll explain everything in a non-jargony way to make it easy for beginners and people who don’t like technical things.

As for ChatGPT, if you can use a mouse and keyboard, you can easily show that robot who’s boss.

And, because it’s live training, you can also ask me questions or for help.

Can you guarantee my results will improve?

I’m afraid I can’t do that.

However, I guarantee to equip you with copywriting and psychology techniques and tools that have helped thousands of my training and coaching participants boost their writing speed, quality and results.

And I’ll share ChatGPT prompts and processes that can make it ever easier.

You’ll be privy to the kind of content I deliver to some of the biggest companies in the world.

And you’ll take away a 70-page course book containing all the topics we discuss. It’s a guide that you’ll be able to use for years to come.

Past participants have told me that this book alone is worth many hundreds of dollars.

I’ll hand you all the copy and ChatGPT tools, techniques and guidance. From there it’s up to you.

Get this exclusive Embrace Empowerment & Friends workshop…
For only AUD147 AUD700

This is an 80% discount off the regular price for my ChatGPT/AI courses…

Don’t miss this special offer!

(NOTE: Having trouble paying online below? Contact me here)

Your details

Billing Address
Billing Address(Required)

Course selection


Payment info

This field is for validation purposes and should be left unchanged.